What you'll learn
Artificial Intelligence Explained
Digital Marketing In Today's World
AI Powered Digital Marketing
Scope of Artificial Intelligence
Marketing Strategy

Requirements
Be able to read and understand English
Computer/Laptop necessary
Creativity

Description
AI IN DIGITAL MARKETINGArtificial Intelligence (AI) stands as a contemporary and vital skill in today's landscape, exerting diverse impacts on individuals' lives. It not only automates tasks but also elevates business efficiencies. The influence of AI on Digital Transformation is palpable across multinational corporations, reshaping traditional business methodologies. In contemporary business strategies, Digital Marketing adoption has surged, empowering marketers to achieve superior Return on Investment (ROI). This adoption facilitates personalized website and application experiences, alongside the ability to predict consumer behaviors. As the digital realm accumulates an abundance of data from online channels, marketers gain profound insights into customer behaviors, enabling more precise campaigns and targeted outcomes. The "AI in Digital Marketing" course amalgamates AI and Digital Marketing, offering a comprehensive exploration of both domains. The course delves into the practical integration of AI within Digital Marketing, thereby equipping participants with a unique skill set. The array of exceptional programs by Great Learning encompasses Digital Marketing and AI, fostering holistic growth.Learning GoalsArtificial Intelligence ExplainedDigital Marketing In Today's WorldAI Powered Digital MarketingScope of Artificial IntelligenceMarketing StrategyTarget AudienceTraditional marketers and marketing executives who want to play a bigger, sharper gameMarketing managers and senior managementIT managersSmall business owners who may or may not want to stay small

Overview
Section 1: Introduction

Lecture 1 Welcome to the International Institute of Digital Marketing™

Lecture 2 Join Our IIDM™ Global Community

Lecture 3 Training Overview

Lecture 4 Register your profile on IIDM™ Website

Lecture 5 Become an Affiliate with IIDM™

Lecture 6 Introduction to Digital Marketing

Section 2: WEEK 1: AI FUNDAMENTALS

Lecture 7 Artificial Intelligence Explained

Lecture 8 Digital Marketing In Today's World

Section 3: WEEK 2: WELCOME AI TOOLS

Lecture 9 AI Powered Digital Marketing

Lecture 10 AI SEO Research - CHATGPT

Lecture 11 Natural Language Processing (NLP)

Section 4: WEEK 3: GET INTO PRACTICE

Lecture 12 Create Content with AI - Blog

Lecture 13 Designing Images with AI

Lecture 14 AI Created Social Media Captions

Lecture 15 Synthesys AI Studio

Section 5: WEEK 4: AI MARKETING STRATEGY

Lecture 16 AI Marketing Strategy

Section 6: CONGRATULATIONS

Lecture 17 Download your Certification and share your Digital Certification Badge

Beginner in Content Marketing,Beginner in Social Media Marketing,Small Busines Owner,Students

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